Starbucks is at the top of the list of successful coffee companies, and as of November 2021, the company had 33,833 stores under the Starbucks brand in 80 countries. 15,444 of these were located in the United States.
From its humble beginnings as a Seattle-based coffee roaster, Starbucks has strived to create a "second home" for consumers, where they can stop on their way to and from work.
Starbucks has a network of company-operated and licensed stores. The company owns about 51% of its stores outright and licenses the remaining 49% to qualified partners. In Fiscal 2021, Beverage sales were $18.32 billion, whereas food products accounted for $5.05 billion. Its total revenue for that financial year was $29.1 billion, representing a 24% increase from 2020.
Starbucks ensure that every cup is ‘Brewed for those who love coffee’. Vanilla Latte, Iced White Chocolate Mocha, Chai Latte, etc., are the favourite picks of its customers. Starbucks has provided a wide range of drinks that includes many types of hot, cold coffee, hot and cold tea. Moreover, they also provided all types of snacks such as shortbread cookies and madeleines.
In recent years, the company has invested heavily in its brick-and-mortar locations by expanding its food options, remodeling its restaurants, and revamping its rewards programs.
Coffeehouse company: Starbucks
